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Blog Category: SEO

The Most Important YouTube SEO Tip

As far as success and innovation goes, it takes a lot to be impressed by something when compared to the standard that Google has set. That said, their YouTube recommendation engine is one of the most significant innovations they’ve created. Over 70% of all watch time on YouTube stems from the recommendation engine. We’ve all […]

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Google’s Expandable Snippets: What You Need to Know

Google recently announced a new form of featured snippets designed to show users more useful aspects of the topic they search for. When you search a query that includes this new format, a handful of expandable snippets below the featured snippet will offer more pertinent information. For example, if you search for [gas vs. electric […]

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3 Local SEO Myths – Busted

No matter how the industry evolves, there are certain local SEO myths that just don’t seem to die. Here are the top five misconceptions we hear about local SEO practices, and why they are flat-out wrong. Myth 1: Suite numbers for ranking This myth has been rolling around for years, and it’s amazing that it […]

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The Google Speed Update

Google announced a new ranking algorithm in July designed for mobile search. Called the “Speed Update,” it will only impact a small percentage of queries – the ones that deliver the slowest experience to users. Google recommends using the new updated PageSpeed report or other tools like LightHouse to measure your page’s current speed and […]

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Beginning in July 2018, Google’s Chrome will Mark Non-HTTPS Sites as Not Secure

July was a big month for Google. They announced a Speed Update ranking algorithm for mobile sites, and they also announced that all sites that have not migrated to HTTPS will be marked as “not secure” in the address bar. This update coincides with the release of Chrome 68, and is easily recognizable to the […]

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Why Link Building is No Longer Relevant for SEO

When Google was first released, there were simple tricks you could use to get to the top of the rankings in the blink of an eye. The key to almost all of these quick methods for ranking on Google involved some form of link building. Years ago, you could buy up a bunch of different domains […]

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Clarifications to Google’s Mobile-First Indexing

There has been some confusion as Google begins rolling out their mobile-first indexing to an increasing number of sites, and as the search giant has seen the confusion within the industry, they have clarified a number of different points via Twitter. URLs with mobile-first indexing If you utilize different URLs for your mobile site as […]

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Why Technical SEO Matters

Quality content and relative links are typically recognized as important parts of the SEO picture, but something that goes without proper attention is technical SEO. A Google search quality senior strategist recently said that content, links, and RankBrain are the most important ranking factors, and the SEO world ran with that info. Since then, much […]

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3 Content Marketing Tactics for Small Businesses

As a small or local business, it can be hard to market your brand and build an online following. Content marking is a great way to boost your SEO ranking and give potential consumers a chance to get to know your brand before deciding if they want to buy from you. What is Content Marketing? […]

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5 Tips for Local SEO

Search engine optimization, or SEO, is a ranking factor in search engines such as Google and Bing that determine how high on a page of search results your company will be listed. When it comes to local SEO, some practices differ, and some are more important than others. When evaluating your local SEO practices, consider […]

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