When creating a piece of content for your site or a client’s, you’ll likely put every effort into getting the wording just right. You’ll include strong keywords. You’ll keep the paragraphs short and precise. All of this should culminate in a piece of writing that is compelling to readers. There’s one thing, though, that often […]
Search engine optimization is constantly changing and evolving. Once we consider ourselves at least semi-proficient in basic SEO, we tend to stop worrying so much about the fundamentals and focus more on the latest updates and changes within the industry. We’re all familiar with the rush to read up on Google’s latest update and what […]
Thanks in large part to smart phones, immediacy of information is something we’ve come to expect as a society. If we want to know a piece of information, we expect to know it within minutes. As a result of that, it is becoming increasingly frequent that we wait to make decisions on where to go […]
Businesses are working harder than ever to boost their local visibility, and rightly so. So how does one make their business local-friendly online? Content, content, content. As we’ve recently seen several times over in all aspects of SEO (Search Engine Optimization), content is paramount for increasing local prominence. Blogs are an easy way to boost […]
Site speed is playing and ever-increasing role in how well your website ranks on search engines like Google. With mobile web browsing taking popularity over desktops daily, people expect every site to load in less than a few seconds. Google has been penalizing slow websites and moving fast sites to the top. As a SEO […]
When it comes to local SEO, focus on the big picture rather than small. As each year passes by local SEO becomes increasingly more complicated. Local SEO can seem like a puzzle at times. Instead of just focusing in on one piece sometimes it is better to take a step back and look at the […]
It’s good to take a look back and see what’s transpired throughout the past year. Today we sum up Google’s latest attempts to create a good experience for its users.
