No matter your mission, vision, or values, you’ll have a hard time spreading the word about your nonprofit unless you optimize it. To help you get started on a strategy fit for your community program, academic institute, or other nonprofit organization, we’ve laid out the top SEO practices to try in 2020. Practice Local […]
A simple Google search for “pizza in Orlando, FL” pulls up a local map and a short list of pizzerias with contact information pulled from their Google My Business (GMB) profiles. As a business owner, you may be asking yourself, “With so many pizzerias in just one city, how does Google determine which ones make […]
Blog Category:SEO | SEO Local|Comments Off on What Is “NAP Consistency” and How Does It Help Local SEO?
Thanks in large part to smart phones, immediacy of information is something we’ve come to expect as a society. If we want to know a piece of information, we expect to know it within minutes. As a result of that, it is becoming increasingly frequent that we wait to make decisions on where to go […]
Businesses are working harder than ever to boost their local visibility, and rightly so. So how does one make their business local-friendly online? Content, content, content. As we’ve recently seen several times over in all aspects of SEO (Search Engine Optimization), content is paramount for increasing local prominence. Blogs are an easy way to boost […]
When it comes to local SEO, focus on the big picture rather than small. As each year passes by local SEO becomes increasingly more complicated. Local SEO can seem like a puzzle at times. Instead of just focusing in on one piece sometimes it is better to take a step back and look at the […]
Although algorithm updates from Google have placed strict guidelines on what’s considered a quality directory, submitting your business to specific local directories is still a good way to build links and generate local buzz.
On April 28 to roughly May 30th of 2010, Webmaster’s world announced a new algorithmic change code named “Mayday”. This quality change, which is one of over 400 that Google releases per year, was implemented to make long tail search queries more relevant to the surfer. A long tail search is a search that contains more direct […]