For most patients, choosing a healthcare facility isn’t just about finding a convenient location that’s in-network. It’s about finding a long-term provider that’s reputable, agreeable, and trustworthy. While there are specific marketing practices that can make a healthcare facility appear as any one of the three, there’s only one that will help you effectively and […]
Google places a high importance on “high-quality” content as it relates to search engine rankings, but have provided little guidance on what they consider “high-quality” until now. Google’s Developer Relations Group published five guides last month that aimed to help their own content creators create high-quality documentation. These documents make up a small portion of […]
Blog Category:SEO Blogs | SEO Writing|Comments Off on Tips for Creating Quality Content, Straight from Google
When creating a piece of content for your site or a client’s, you’ll likely put every effort into getting the wording just right. You’ll include strong keywords. You’ll keep the paragraphs short and precise. All of this should culminate in a piece of writing that is compelling to readers. There’s one thing, though, that often […]
“I’d love to write engaging content for my business, but my field isn’t very exciting.” Hold it right there. There are interesting things to write about in all fields. Fact. The problem is not the industry; the problem is you can’t come up with any creative ideas off the top of your head. We can […]
Blog Category:SEO | SEO Writing|Comments Off on 5 Content Marketing Tips for “Less Exciting” Industries
Several algorithm updates from Google in recent years have changed the way a lot of us write content. The guidelines to writing effective, quality content are really quite simple when we break it down to a few basic rules.
Blog Category:SEO Writing|Comments Off on 8 Rules to Writing Quality Content