The online marketing toolbox is jam-packed with different ways for your company to attract new customers. A key component of this is visibility: your customers have to be exposed to your products and services before they can be convinced to buy them. Though there are a few ways to make your business more visible, one […]
If you’re going to take advantage of email marketing, you need to be smart about it. A quality email marketing campaign can have a lot of great benefits for your brand. Take a look at these five ways email marketing can help bolster your SEO efforts. 1. Social engagement Designing emails with social sharing buttons […]
Facebook ads are an effective way to reach new customers, but only when they’re done right. Not only do you need to convey the right message, but you also need to do it the right way. Here are 3 reasons your Facebook ads aren’t converting and how you can change it. Targeting One of the […]
In a world where misinformation and fake news has become commonplace, Facebook is taking steps to put a stop to it. They recently announced their fact-checking efforts that began with news articles will be extending to reviewing the accuracy of photos and videos. In the future, Facebook’s 27 fact-checking partners in 17 countries across the […]
Facebook announced recently that they would be removing Trending: the section of the site on the right-hand side of the News Feed that displays a list of popular news topics at a given time. The Trending section was originally launched in 2014 as a way to help people discover topics that were popular across the Facebook […]
Blog Category:Social Media Facebook|Comments Off on 3 Reasons Why Facebook Is Removing the Trending Section
Recently, Facebook has begun placing autoplay video ads in their standalone messaging app, Messenger. Facebook first begun inserting ads into Messenger a year and a half ago, but up until this point they had only been static ads. Stefanos Loukakos, the head of Facebook Messenger’s ad business, confirmed that video ads started appearing for people […]
Blog Category:Social Media Facebook|Comments Off on Facebook Places Autoplay Video Ads in Messenger
Facebook recently announced new changes to the News Feed promising more meaningful content, which is great! But the latest features also include a decrease in the amount of public content that users will see from businesses, brands, and media. While this new algorithm won’t be the death of your social presence, it will invoke a […]
Blog Category:Social Media Facebook|Comments Off on What Businesses Need to Know About Facebook’s News Feed Updates
Starting a Facebook Page from scratch for your brand or business can be a tricky ordeal at first. Just like creating a website or blog it can take months before you start building a fan base and presence within Facebook. Here are some tips and tricks on and off page that you can do to […]
Before you create a Facebook fan page for your company here are some things to note of what “not to do”: Note: Create a Fan page not a Personal Profile Why: It is against Facebook’s rules. Personal Profiles are for real people not companies. If Facebook finds out about your fake Personal Profile there is […]
